Unilever holds events promoting internships and development programmes in different spheres to students. The new championship called Clash of Sales aims at introducing students to the cutting-edge sales skills and shaping their understanding of future sales concept. Cold calling is a relic from the past, Unilever experts will teach students to think outside the box and tackle business problems using modern approaches. The competition is divided into several stages: participants from 7 Russian cities gather into teams and register on the web-site, then they solve the first tour case and move on to the next stage, after that they undergo training and immerse into the Unilever world. The top teams meet in Moscow for the super finals.